Who owns the brand if I join the Partner membership and Link Brokerages develops it?

The ownership of the brand is determined on a case-by-case basis. If a partner joins the membership without an existing brand, and Link Brokerages creates and finances the development of the team's brand, Link Brokerages will initially own the rights to the brand.

However, we offer simple buyout programs and ownership cliffs to provide partners with opportunities to gain ownership of their brand over time. The specifics of these membership may vary, but generally, if you stick around with Link Brokerages or achieve high levels of production, you can gradually gain ownership of your entire brand outright.

The buyout programs and ownership cliffs are designed to reward your commitment, loyalty, and success as a partner within Link Brokerages. As you continue to work with us and demonstrate your value as a high-performing partner, you can ultimately gain full ownership of your brand, giving you greater control and independence in your real estate business.

It's important to discuss the brand ownership details with your account manager during the onboarding process, so you have a clear understanding of the terms and opportunities available to you. This way, you can make informed decisions about the brand development and ownership arrangement that align with your long-term goals as a partner with Link Brokerages.